[July 21, Guangzhou News] As the official timing partner of the NBA, the famous Swiss watch brand Tissot and the NBA jointly launched the Tissot ‘Movement Moment’ challenge, which kicked off in Guangzhou. , Once again set off a passionate basketball storm. Fans present can experience the precise timing of the Tissot watch. At the same time, Alonzo Mourning, a former professional NBA basketball player and former Heat center, came to the field to help out, and presented the winning team with a beautiful wrist provided by the Tissot watch. Table as prizes. The event started in Guangzhou, will pass through Nanjing, Beijing, Chengdu, and the finals will be held in Shanghai in the late summer of early September. During this time, Tissot will bring the flagship product of the year-the NBA series special models to witness the wonderful lore moment together with you!
The moment of lore
As the official timing partner of the NBA, Tissot has once again launched the “Tissot Lore Moment” challenge in this 5v5 event. It recruited fans online and on-site to take part in the event, bringing closer the event and the fans. In the ‘kill moment’, a total of 2 carts were placed on the free throw line and the arc top three-point line. Each cart has 5 basketballs. The players must shoot within 24 seconds. The penalty line counts 2 points. Three points on the three-point line. In addition, there is a flower ball in the center of the field. If the ball is timed out when the ball is scored (the shot ends-the time is up and the shot is hit), then the total score of the player will double. The clever design of the game system makes the results possible, and makes the game more exciting.
‘Moment of Moment’ Challenge Process
In addition to the ‘killing moment’, Tissot has designed many interactive links at the scene. Interesting fingertip basketball has attracted the attention of basketball teenagers; the tall game that fully reflects the charm of ‘air sports’ of basketball has attracted the attention of many fans; and a panoramic camera is set in the Tissot watch booth. You can take a 360-degree panoramic image by rotating to freeze every fan’s most precious moment.
Fingertip basketball, touch-up game / 360-degree shooting and other interactive links
The participants in this competition were recruited online through the “Tissot China” official Weibo platform “Tissot Lore Moment” Challenge. Also, as NBA fans, they can not only participate in this official tournament, but also have more opportunities Interact with former NBA professional basketball star Alonzo Monin, who will be crowned by the champion team in person, and will be presented with beautiful gifts provided by Tissot.
Tissot ‘Moment of Moment’ Challenge Scene
The tough guy set off the climax
On the day of the event, the biggest surprise was the appearance of Alonzo Monin. The former professional NBA star who won the 2006 NBA Championship is a famous iron man in basketball history. He also appeared at the Tissot watch booth to visit exquisite watch products, and took photos with the players after the 5v5 match, and presented Tissot’s special series of Heat watches as prizes.
Alonzo Mourning in front of the Tissot stand
For players who are both players and NBA fans, being able to participate in NBA official events is a rare experience and a dream come true. Every player is playing his best and showing his skills on the court. Along with cheers and applause, the champion team came into being and gained a lore experience on the court. Alonzo Mourning appeared as a predecessor of basketball sports, presenting awards to these athletes who are both fans and players. It is a great encouragement and a moment of pride worth remembering for life.
Mo Ning presents prizes to 5v5 Guangzhou
See the game at its peak
As the NBA’s first official timing partner, the famous Swiss watchmaker Tissot has produced a special NBA series watch specially designed for this global basketball event. Presented by Alonzo Mourning is a special model of the Tissot series of the Heat team he once played for. This move not only represents Tissot’s tribute to Mo Ning, but also returns to fans who are loyal to basketball.
The Tissot NBA team models inherit the classic strap design of the Porsche series. The main colors of each team’s LOGO are selected to fit into the appearance of the watch. The team’s perfect surrounding representatives make basketball enthusiasts at a glance. In addition, the Tissot watch uses the screen printing technology to print the team’s logo on the stainless steel case back, and the details are also maximized.
Tissot Hot Series Special Edition Watch
In addition to the Porsche series, Tissot’s special NBA team watch is another sincere tailor-made for NBA fans. This watch inherits the classic 45mm dial of the Speeder series, with dark black as the background. The six team logos are displayed under the dial. The team is tied to the needs of the wrist. The smooth black PVD coating on the case creates an ultra-modern design and at the same time guarantees clear readings, while the colorful stitched leather strap and sandblasted surface treatment provide a visually superior texture. In addition, this series of watches also have excellent waterproof performance, also to meet the daily needs of sports enthusiasts. The overall design of the watch is very dynamic without losing fashion and charm. In addition to the sporty atmosphere, the practical timing function and waterproof performance of this series add another touch of charm.
Tissot Speeding NBA Team Special Watch
The Tissot Speeding NBA team is designed to pay tribute to the cooperation between Tissot watches and the NBA, and is a gratitude gift for fans’ love and loyalty to basketball. Tie your favorite team to your wrist, keep in mind the complex and athletic charm, is a sincere gift for Tissot watches tailored for NBA fans.
Tissot Speeding NBA Team Special Edition Watch
The NBA 5V5 ‘Moment of Moment’ challenge is an opportunity for Tissot watches to amateur fans who love the NBA to participate in the official game. And to witness the moment of passionate lore. Next, Tissot watches will also follow the NBA 5v5, pushing the basketball boom to Nanjing, Beijing, Chengdu and Shanghai.
Tissot Porsche Series NBA Heat Special RMB 3,050
Made in Switzerland
316L stainless steel case, silk-screened glass case back and official team logo
Scratch-resistant sapphire glass
Water-resistant to withstand pressures equivalent to 10 bar
Special team color Nato strap with standard buckle
Size: 42mm * 42mm
Tissot Speeding NBA Team Special RMB 2,700
Made in Switzerland
316L stainless steel case
Black PVD coating
Water-resistant to withstand pressures equivalent to 10 bar
Leather strap with stainless steel standard buckle
Size: 45mm * 45mm
Some models have become a symbol of historical milestones in the watchmaking industry, whether for technical, scientific reasons or aesthetic considerations. Listed below are ten models of history writing, each with its own story.
6. Zenith El Primero 1969 Watch: Automatic Legend
Zenith El Primero watch, 1969
Zenith was founded by Georges Favre-Jacot in the industrial town of Jura, Switzerland, in 1865, and celebrates its 150th anniversary in 2015. The watchmaker has always been known for its precision instruments. 2,333 Swiss Observatory time-testing awards, 300 patents, and more than 600 movement models are proof of the brand’s technical strength. In 1969, Zenith introduced the famous El Primero movement: the industry’s first mechanical chronograph movement that was automatically wound by a 360 ° bidirectional rotation of the central rotor. Another rare feature of this movement (13 ¼ law minutes) is that the frequency of the speed control mechanism reaches 5 Hz (36,000 times / hour), and the high frequency is sufficient to ensure the accuracy of any condition and short-term measurement (up to 1 /10 seconds).
This reliable and visually appealing movement was equipped with a certain number of models until the quartz crisis broke out. By the time the pearl of dust was reappeared, it was the 1990s. Some employees, including watchmaker Charles Vermot, have retained the tools and the hope of a future revival with personal courage and perseverance. In addition, brands that purchase Zenith movements, such as Rolex and Ebel, are also helpful. Le Locle has regained its foothold and has even further expanded its collection of Chronomaster, Rainbow and DeLuca, which are sought after by collectors. In 2000 Zenith joined the LVMH Group, and later established partnerships with the Tour Auto Rally, Felix Paulcana and Spindrift, continuing the legend of El Primero. The El Primero Chronomaster 1969 is undoubtedly the most iconic and timeless symbol of Zenith.
7. Seiko Astron Watches: Absolute Precision at First
Seiko Astron watch, 1969
When it comes to this unique model, care must be taken, as there are more than one Seiko product called Astron. Looking at the name alone, amateurs who do not have a deep understanding of the brand’s history can easily be misled into the mists and clouds. This is not a solar watch, GPS satellite positioning, a watch that can recognize the wearer’s time zone and automatically adjust the precise local time; it is the first watch released at the end of December 1969, the first quartz movement analog display watch. At that time, many people ignored the quartz properties of this watch. It was regarded as the pinnacle achievement of watchmakers seeking precise timekeeping. It was neither plasma cutting nor mechanical automatic molding, but was completed by hand under a microscope. As soon as it was launched, the price of this watch was relatively high, about the same as a small car of that era.
In fact, the advent of this watch did not pose a serious challenge to the Swiss watchmaking industry, nor was it the beginning of the Swiss watchmaking crisis. The latter really arrived ten years later. Electronic giants mastered liquid crystal display (LCD) technology and mass-produced cheap instruments to meet demand. The Swiss traditional watchmaking industry has no choice but to accept transformation, provide relatively poor practicality (less accurate), and more products used to highlight the identity of the wearer.
8. Audemars Piguet Royal Oak Watch: Design Specifications
Audemars Piguet Royal Oak Watch, 1972
In the early 1970s, Audemars Piguet, a professional manufacturer of complication watches (founded in the small town of Brassus, Ru Valley, in 1875), was supported by talented young watch designer Gérald Genta. The latter’s mission is to conceive a luxury watch with a future design that meets the expectations of the ‘rebellious youth’. From the first draft, his unique idea of the octagonal (neither truly circular nor completely geometric) case received positive response from the brand. Earn enough gimmicks before the invention, and after the advent, they quickly established the normative status of contemporary luxury watches among celebrities with original designs and high prices (made of stainless steel and selling at the same price as gold watches). Royal Oak is highly strategic for Audemars Piguet, and even the quartz crisis has not stopped it from becoming a legend.
A generation of legends has cultivated and cultivated for 20 years. Based on this, Audemars Piguet has launched the Royal Oak Offshore Watch. In 2003 and 2007, the more athletic Royal Oak Offshore series helped the Swiss Alinghi sailing team to win the historic America’s Cup. This partnership strengthens the image of Royal Oaks, which celebrates its 40th anniversary in 2012, and has been closely related since its inception. Today, Audemars Piguet is still run by the founding family and has established a comprehensive research and development department under the company Renaud et Papi, providing connoisseurs with high-quality timepiece creations (combining traditional inspiration and avant-garde technology).
9. Swatch: The Age of Reason
In 2016, Swatch was 33 years old. In 1983, the advent of Swatch was regarded as a long-awaited freshman in the industry. 33 years old is a rare and admirable age. However, to understand the above evaluations correctly, we must go back to that particular era. Between 1977 and 1983, Swiss watch exports plummeted by half and the global market share fell from 43% to 15%. The consequence was a sharp reduction in watchmaking jobs (90,000 to 40,000) during the same period. Swatch-the abbreviation for Swiss and Watch-came at the right time.
The GN701 plastic watch was designed by Marlyse Schmid and Bernard Muller, and its success is attributed to the marketing genius Nicholas G. Hayek. The latter has clearly felt the full potential of the first prototype developed by researchers Elmar Mock and Jacques Muller. In 1981, Swatch registered its trademark. The following year, the brand began its adventure and released the first Swatch in the United States-a very interesting watch with a classic design that weighs only 20 grams and is waterproof to 30 meters. The watch looks like a whole. In fact, Plexiglas glass is ultrasonically welded to an injection-molded, highly wear-resistant plastic case. The movement of the watch contains a total of 51 parts, which are directly built on the case and become an integral part of the whole. Diversified changes, reasonable prices, and sturdiness made in Switzerland have earned Swatch a remarkable achievement. Coinciding with the timely consumer-driven 1980s, these watches were placed in the spotlight and favored by collectors. Their continued enthusiasm for this watch has also become a sales model worth exploring.
10. Piaget Emperador Coussin XL 700P watch: the light of the future that blooms at the moment
Piaget Emperador Coussin XL 700P
To celebrate the 40th anniversary of the first quartz movement launched in 1976, Piaget La Côte-aux-Fées has launched the Emperador Coussin XL 700P concept watch. The design of the image is traditional, and the technical level is new: the watch is equipped with an original movement, a pioneering fusion of mechanical and quartz worlds. In other words, this limited-production 118-piece timepiece has a ‘hybrid’ heart: classic power mechanisms (spring barrel, mainspring and running gear train) and a new speed governor that replaces the Swiss lever escapement . In fact, the principle of Jean-Claude Berney’s registration under Swiss Patent No. CHF 597 636 (part) in 1972 is the basis of this watch’s movement.
The overall structure of the watch is very similar to the Spring Drive mechanism introduced by Seiko at the 2005 Basel International Watch & Jewellery Show: adding a device to drive the ‘thruster’ through the classic running gear train. The thruster vibrates at a frequency of 5.33 times per second and is driven by a quartz device with a vibration frequency of up to 32,768 Hz. Its operating mode is similar to that of an electromagnetic retarder equipped in a heavy vehicle. This original movement combines two technologies to ensure that performance and accuracy are almost equivalent to quartz. It is also worth mentioning that this architectural pattern is perfectly compatible with traditional complex functions.
Related Reading: Ten Legendary Timepieces in History (Part 1)